Posted by Fox on July 31, 2007 at 2:38 PM
When you publish a post to your blog, it's immediately available for anyone to see. Great, but who's going to see it? You'll automatically have a couple of links to the post on your blog, but that's all the exposure it'll get. Which makes your blogging pointless if you're the only person that will ever see the post.
There are huge number of free blogging services designed to help your blog and each individual post reach a much larger audience. Services such as Social Networks like technorati.com, bumpzee.com, mybloglog.com and News Feed Providers like feedburner.com will all publish the link to your post.
These really do have a big impact on the number of people that will see your posts, but there are so many that it would take hours to let each of them know individually. So what we need is an almost entirely automated method of letting these services know that you've published a new post and where to find it (the url).
That's Pinging. Most, if not all hosted blog providers will AUTOMATICALLY notify a number of services that you've made a post on your blog, and also pass them url.
I know that my provider typepad.com and blog.co.uk both notify a number of services whenever I make a post, and they're quick. Typically my posts will be listed elsewhere within a few minutes.
So that's quick overview of pinging/ping.
Related
Why feedburner.com is one of my Essential Blog Tools
MyBlogLog is one of my Essential Blog Tools